| Description |
| Summary |
Purpose-built voice AI platform for mortgage borrower outreach, qualification, routing, and origination workflows.
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| Description |
Sela AI automates borrower outreach, qualification, and routing with voice AI agents tailored to mortgage origination and lending workflows.
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| Positioning |
Market-leading Voice AI for Mortgage
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| Key facts |
| HQ location |
San Francisco, CA, USA
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| Employee range |
11-50
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| Company type |
Private
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| Pricing model |
custom quote, usage based
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| Last updated |
Jun 21, 2026
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| Financials |
| Revenue estimate |
Unknown / undisclosed
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| Valuation estimate |
Unknown
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| Investments |
Unknown / undisclosed
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| Relationships |
| Target customers |
Mortgage lenders, consumer-direct lending teams, retail lending teams, and lead buyers
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| Key competitors |
SalesAI, Bland AI, Air AI, Regal, Retell AI, Vapi
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| Known customers |
5 of the US top-10 mortgage lenders; 4 of the top 5 aggregator lead buyers (company claim)
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| Segments & Industries |
| Segments |
AI Workflows, AI Agents, AI Developer Tools, Knowledge & RAG, AI Quality & Observability, AI Governance & Risk, Call Analysis, Voice AI Agents, STT/TTS Infrastructure, Analytics & BI
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| Industries |
Financial Services
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