AI MARKET MAP

Fin AI

Pending acquisition by Salesforce
Research Team Data Pending Acquisition Published Compare
fin.ai

Summary

Customer Agent company (formerly Intercom) building AI agents for customer experience across support, sales, commerce, and service; Salesforce signed a definitive agreement to acquire Fin for ~$3.6B in June 2026.

Description

Fin provides an AI Customer Agent that works across the customer journey, handling customer service, sales, and ecommerce workflows over channels such as chat, email, WhatsApp, SMS, phone, and Slack. The platform uses the Fin AI Engine, integrates with Intercom, Salesforce, HubSpot, Freshworks, Dixa, Front, Zoho, Sprinklr, Gorgias, and custom channels, and is designed for fast deployment, policy-controlled answers, analytics, and outcome-based automation.

Positioning

Customer Agent for customer experience

Key facts

HQ location
San Francisco, CA, USA (HQ); offices in Dublin, London, Chicago, Sydney; Berlin planned
Founded
2011
Employee range
1001-5000 (1,400+ (company-reported))
Funding stage
—
Company type
Unknown (Private; pending acquisition by Salesforce)
Pricing model
Subscription Usage Based (Outcome-based SaaS pricing: $0.99 per resolution/procedure handoff/disqualification; $9.99 per qualification; optional Intercom helpdesk seats/plans)
Last updated

Financials

Revenue estimate
$400M+ ARR company-wide; Fin AI agent reportedly ~$100M ARR / 25% of ARR
Valuation estimate
$3.6B announced Salesforce acquisition value (definitive agreement Jun 15, 2026; pending close)
Investments
~$490M total capital incl. $250M venture debt from Hercules Capital in Mar 2026; prior investors include Bessemer, Index, Kleiner Perkins, ICONIQ, Social Capital

Relationships

Target customers
Customer service, support, sales, ecommerce, and CX teams at SMBs and enterprises
Key competitors
Sierra, Decagon, Ada, Zendesk AI, Salesforce Agentforce, Forethought, Freshworks, Gorgias
Known customers
Anthropic, Clay, Lightspeed, Rocket Money, Gamma, Crypto.com, Avocado Green Mattress, Aspire, DoorDash, Kalshi

Classification (raw research text)

Core focus
Customer experience AI agents
Core industry
Customer support / CX
Core category
AI customer service / Customer Agent platform

Shown verbatim from the research spreadsheet — deriving structured industry tags from this text is a future phase.

Segments, Industries & Certifications

Segments

AI Workflows, AI Agents, AI Developer Tools, Knowledge & RAG, AI Quality & Observability, AI Governance & Risk, Call Analysis, Chatbots, Voice AI Agents, STT/TTS Infrastructure, Analytics & BI

Industries

Customer Support / CX